![]() "HBO Max" was the name chosen by parent company WarnerMedia for its new streaming service because of the brand recognition of HBO. What Is HBO Max?: Well, it's not really HBO. ![]() And with all these versions of HBO floating around, we figured we should answer the questions that might be on your mind: What is HBO Max? How, exactly, do I watch HBO Max? And most importantly: Can I watch it for free? We've sorted through the sources to give you the following answers: HBO itself is already a premium cable service that offers premium streaming services HBO Now and HBO Go. But unlike a CBS All Access or Peacock, HBO Max isn't a premium spinoff of a regular, free TV network. ![]() ![]() HBO Max joins the crowded playing field of premium streaming services on May 27th, offering not just your favorite HBO programming, but new content like a Friends reunion, every DC movie, and season three of Search Party (that one's for me).
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